If you’ve been marketing for any length of time there is a good chance that your sales have either decreased or stopped and the reason for that is simple.
Here’s how it works.
Ideally you market your business by getting traffic to an offer —> Then you generate leads from the traffic –> Then if the stars align some of these leads become customers and you get paid.
That’s how it’s suppose to work right?
But it never works this way…. why?
Because most people don’t know these 7 secret marketing hacks that I’m going to share with you in this post.
#1 This is the kind of lead-magnet you need!
Having a good lead magnet can really boost your opt-in rate and start the process of building a relationship with your subscribers.
Good lead magnets can be PDF’s, Videos, Trainings, Reports…etc.
I’ve posted more about lead magnets here.
#2 Have your prospects take micro commitment steps like this.
You’ll want to test this with your own traffic but it’s been my experience that a two step opt-ins produce more bang for your buck.
#3 Take you prospect on a couple hot dates before asking for marriage money.
You can do this two ways.
You can split up the product that you’ve already made (easy way).
Or you can create additional products to fill this void.
Either way it is an important step that will definitely increase your overall profit.
#4 You’ll need proof like this if you want this to work.
There are a lot of fakes out there so it’s important to win your prospects trust through proof.
If you don’t have any personal proof you can leverage the proof from your company but remember always be honest.
Some of the best ways to show proof is through testimonials, case studies, and screen shots of proof of income or sales.
#5 Break even on the first offer
Tripwires are an important part of your funnel.
They help you build a buyers list and they are designed to help you break even on your paid ads.
Trip wires can be very similar to lead magnets but because of the price inclusion there is perceived more value.
#6 People will pay more for speed and automation.
Honestly you can make a lot of money just by selling speed and automation.
Think about it.
When was the last time you paid extra to get something faster and easier.
I guess this would be similar to the “Supersize” fade that the food chains are using.
#7 You’ll want to create follow up email campaigns like these!
The money is in the follow up.
Most people you put through your funnel will not buy the first time they see what you have to offer.
The solution is following up with them on a consistent basis and you can do this easily with an autoresponder.
Learn more about autoresponders and autoresponder messages here.
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Josh Bayless’s Marketing and Sales Blog!
“I Teach You the Marketing, Mindset and Sales Strategies You Need To Grow Your Business and Follow Your Passion!”
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